What is TikTok?

A Social Media App

TikTok is a popular social media app that allows users to create, watch, and share 15-second videos shot on cellphones.

Why is TikTok Popular?

TikTok was the most downloaded app globally in 2020!

  • TikTok was downloaded almost 115 million times in March 2020 alone.

  • The growth in downloads was accelerated by the COVID-19 pandemic as many people spent time indoors with their smartphones.

  • Around 41% of TikTok users are between the ages of 16-24.

  • It attracts a younger audience because of the nature of content creation; it is a form of self-expression.

  • The average total time spent on TikTok per day is 52 minutes.

Course Pricing Options:

3 Reasons you should use TikTok for your Business

The benefits for using TikTok for your business are multiple!

  • Audience is International

    TikTok is used in over 150 different countries. If you’re looking at reaching international markets, then TikTok is an effective platform for connecting with new audiences in other countries.

  • Video Marketing is Priority

    While 85% of businesses are already using video as a marketing tool, TikTok is a good way to expand the reach of your content. If you’re not already using video then it provides a fairly accessible way to incorporate video into your existing marketing strategy.

  • Easy to Connect with an Audience

    It’s fairly straightforward to promote your business and reach an audience by launching a hashtag challenge. It’s a good way to increase interactions with your brand and encourage engagement.

TikTok Course Curriculum

TikTok has nearly 1 Billion Users and it's not all Teens!  30% are adults & it's growing!

  • 1

    Welcome to TikTok for Business

    • What is TikTok and should your Brand be on it?

  • 2

    Setting up your Profile

    • Creating your TikTok Profile

    • VIDEO - How to Create your TikTok Profile

    • VIDEO - How to Setup the Name Field

    • VIDEO - How to Add an Image or Video to your Profile

    • VIDEO - How to Optimize your TikTok Profile

    • Why you want to Swtich to a Pro TikTok Account

    • VIDEO - How to Change to a Pro Account

    • Using the Privacy Settings

    • VIDEO - How to Edit your Privacy Settings

  • 3

    The TikTok Algorithm

    • 5 Key Factors of the Algorithm

  • 4

    Lets Explore the APP

    • Exploring TikTok

    • VIDEO - Exploring the TikTok App

  • 5

    How to Create Your TikTok + All the Cool Features

    • How to Create your First TikTok Video

    • VIDEO - How to Create your First Video Content

    • Using TikTok Features and Effects

    • VIDEO - How to use flip, speed, and beauty modes

    • How to use Filters

    • VIDEO - How to set your Filters

    • How to use Timer and Flash

    • VIDEO - How to use the Timer feature

    • How to use Effects

    • VIDEO - How to use Effects

    • Using the Green Screen

    • VIDEO - How to use the Green Screen

    • Record your TikTok Video

    • VIDEO - How to Record a TikTok Video

    • VIDEO - How to Save your Video to Drafts

  • 6

    Editing your TikTok Videos

    • Edit your TikTok Video

    • Add Text to your Videos

    • VIDEO - How to Add Text to Video

    • VIDEO - How to Trim your Music

    • How to Create a Voiceover Video

    • VIDEO - How to use Voiceover

    • Using the DUET Feature

    • VIDEO - How to use the DUET Feature

    • TikTok Video Ideas for Business

  • 7

    All about the #Hashtags

    • Why #Hashtags are Important

    • VIDEO - How to Find Trending Hashtags

    • VIDEO - How to add Hashtags to your Video

  • 8

    Bonus Features!

    • VIDEO - How to save your video to DRAFTS

    • VIDEO - How to respond to a Comment via Video

    • VIDEO - How to add a cover with text

    • VIDEO - How to use the new feature_STITCH [sept 2020]

    • VIDEO - How to Schedule your Videos [May 2021]

    • VIDEO - How to add Text to Speech [MAY 2021]

    • VIDEO - How to do a Hand Transition Video [MAY 2021]

    • VIDEO - How to remove the TikTok Watermark on Videos [MAY 2021]

    • Interview with a TikTok Star @vividsandbalayage [MAY 2021]